Off the Cuff — Pink

Healthy, Robust Pink

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Blue for boys, pink for girls, right? Well, it wasn’t always that way. In the early 20th century, and right up through WW2, pink was seen as synonymous with health, vigor and strength...just right for an early 1900s boy. Blue, on the other hand was thought of as more delicate and dainty – a better fit for a little girl. Fellas, it’s time to reclaim pink. It’s a shade of red. Red like a matador’s cape. Red like a firetruck. Red like Michael Jordan’s jersey. See? Nothing to be afraid of there. And it looks sharp. Put a pink sport...

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