Unconventional Guerrilla Marketing

Posted on June 17, 2007
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Unconventional Guerrilla Marketing

We’ve talked about Web 2.0 and Social networking a little bit. Lets talk about using it in marketing a product for a small business.

The latest video from this company posted on youtube has had over 3 million views (they did something bad to an ipod).

A video from a small guitar lessons company has had 250,000+ views.

A video of a young lady with a blog about green tea (not shown) danced to a song. To the tune of 1,000,000 views - her website visits and adsense earnings, well… lets just say they improved quite a bit.

CTR’s or click through rates can be as high as 50+% for this medium. So imagine 250,000 views, 125,000 targeted visitors and a 2.5% conversion rate (a very good and achievable rate) of visitors to sales on a $47 product.

Thats a cool $146,875 in sales - in a week or a month.

Are you catching our message? Do you see the potential? Good.

We put a blank (black screen) video with the right tags on youtube - result? Over 1,000 people watching the blank screen waiting for something to happen. Hmm…

All of our clients get our Guerrilla Marketing Guide along with Social Networking & YouTube guides. We even give you tools to cheaply produce your own video, software and step by step instructions.

Drop by when you have an idea.

Here is the video.

Tom
ps - The Internet = $$$ & Not just for the big guys. It’s bigger than you can imagine.

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